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2024-oswaldherman-aad
Journal article

Steve Oswald: Pragmatics and rhetoric : An interview conducted by Thierry Herman

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  • 2024
Published in:
  • Argumentation et analyse du discours. - OpenEdition. - 2024, vol. 32
Argumentation
Cognition
Experimental methodologies
Pragmatics
Rhetoric
English Does the search for perlocutionary effectiveness (getting people to agree with a claim, to buy a product, etc.) without truth or morality playing a decisive role constitute what some call manipulation? Precisely because he is interested in the mechanisms of persuasion, Steve Oswald has woven links between cognitive science and rhetoric around this notion. Drawing on theories of cognitive pragmatics and work in psychology, this researcher goes off the beaten track of rhetoric by opening what is for many a black box: the question of the effects of discursive strategies. He has approached this question first by attempting to explain the mechanism theoretically, but more recently also experimentally. Examining the question of rhetorical effects in this way makes it possible not only to revitalise the discipline by documenting the intuitions or empirical findings of the old rhetoricians, but also to build bridges between approaches that
sometimes ignore each other: informal logic, cognitive psychology, cognitive pragmatics, and discourse analysis.
Faculty
Faculté des lettres et des sciences humaines
Department
Département d'anglais
Language
  • English
Classification
Language, linguistics
License
CC BY-NC-ND
Open access status
gold
Identifiers
Persistent URL
https://folia.unifr.ch/unifr/documents/330805
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