Bachelor thesis

Reykjavík and Ystad : how they have successfully developed and implemented literary tourism based on the literary genre Nordic Noir, a case study

SONAR|HES-SO

  • Sierre : Haute Ecole de Gestion Valais, 2022

Bachelor of Science HES-SO (BSc) en Tourisme: Haute Ecole de Gestion Valais, 2022

English This study examines how literary tourism based on the crime fiction genre Nordic Noir became successfully developed and implemented in the cities of Reykjavík (Iceland) and Ystad (Sweden). It aims to compare their similarities and differences while also investigating to what extent the famous authors and their writings can attract tourists to a specific location. For this study, a data collection took place in two different stages; primary data collection and secondary data collection. The primary data collection consisted of interviews conducted across three Nordic countries; Iceland, Finland, and Sweden. The secondary data collection contained multiple academic sources that provided an insight into literary tourism and Nordic Noir, and explained their relevance. The data found made it possible to determine what they have accomplished within the two cities and how they have successfully implemented literary tourism based on the literary genre Nordic Noir. This work results in a case study that analyses the differences between Reykjavík and Ystad in the successful development of literary tourism based on a single literary genre: Nordic Noir. This study may serve as a reference for other destinations if they also wish to develop literary tourism around a unique literary genre.
Language
  • English
Classification
Economics
Notes
  • Haute Ecole de Gestion Valais
  • Tourisme - Tourismus
  • hesso:hegvs
Persistent URL
https://folia.unifr.ch/global/documents/322670
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