Back
Document
Journal article

Research on the Strategy of Multinational Enterprises : Key Approaches and New Avenues

Université de Fribourg

    2014
Published in:
  • Business Research Quarterly (BRQ). - Elsevier. - 2014, vol. 17, p. 129-148
Strategy
Literature review
Content analysis
Co-evolutionary theory
English Over decades, research on multinational enterprises’ (MNEs) strategies has been anchored in internalization theory. Strongly grounded in transaction cost economics to explain foreign market entry, it hardly explains how MNEs can build and sustain a competitive advantage. Thus, this paper aims at understanding how the nature of strategic thinking has influenced the research in the field of MNEs’ strategy. A content analysis of 1116 papers was conducted. The intellectual structure and dynamics of research to date are provided, without losing sight of the key foundations of strategy and strategic management. The links between human capital and knowledge are the factors on which to underpin the explanation of the MNEs’ strategies and support the coevolving theory. This theory is a promising avenue of research under the umbrella of RBV and KBV approaches. The context-dependency of strategy implies that different contexts require different approaches. Accordingly, we provide insights for future research by combining main schools of strategy thought.
Faculty
Faculté des sciences économiques et sociales et du management
Department
Département d'économie quantitative
Language
  • English
Classification
Economics
Other electronic version

Version publiée

License
License undefined
Identifiers
  • RERO DOC 333259
Persistent URL
https://folia.unifr.ch/global/documents/309494
Statistics
Document views: 121 File downloads:
  • 2014_Dabic_Research.pdf: 131