Journal article
Consciousness for fair consumption: conceptualization, scale development and empirical validation
- Balderjahn, Ingo Department of Marketing; University of Potsdam; Potsdam; Germany
- Peyer, Mathias Department of Marketing; University of Potsdam; Potsdam; Germany
- Paulssen, Marcel HEC - Hautes Etudes Commerciales; Université de Genève; Geneva; Switzerland
- 2013-5-23
Published in:
- International Journal of Consumer Studies. - Wiley. - 2013, vol. 37, no. 5, p. 546-555
Applied Psychology
Marketing
Economics and Econometrics
Public Health, Environmental and Occupational Health
- Language
-
- English
- Open access status
- closed
- Identifiers
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- DOI 10.1111/ijcs.12030
- ISSN 1470-6423
- Persistent URL
- https://folia.unifr.ch/global/documents/279707
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