Oswald, Steve 2007 This paper addresses the possibility of a cognitive account of argumentation, by focusing on a tentative interplay between one of today’s most influential theories of argumentation – van Eemeren and Grootendorst’s Pragma-Dialectics – and Relevance Theory. With this purpose, I address the extent to which cognitive approaches to communication are able to incorporate pragma-dialectical insights. Both paradigms share today an assumption of ‘soft rationality’ allowing a significant departure from formal logic conceptions of communication. These experience difficulties in accounting for successful argumentation relying on logically deficient arguments, i.e. fallacies. Acknowledging Pragma-Dialectics’ contribution in this respect, I investigate the model’s compatibility with a cognitive agenda based on assumptions entirely different from those of a normative agenda such as Pragma-Dialectics’. The difference between Relevance Theory’s internal perspective and Pragma-Dialectics’ external perspective on discourse gives evidence of a different approach to communication. In the end, this comes down to evaluating whether these divergences are, in argumentation studies, irreconcilable. application/pdf https://folia.unifr.ch/global/documents/323900 https://folia.unifr.ch/documents/323900/files/2007b-oswaldcadaad1-1.pdf eng info:eu-repo/semantics/openAccess CC BY Critical Approaches to Discourse Analysis Across Disciplines. - 2007, vol. 1, no. 1, p. 148-165 Cognition Argumentation Relevance theory Pragma-dialectics info:eu-repo/classification/udc/81 Argumentation and Cognition: Can Pragma-Dialectics Interplay with Pragma-Semantics? http://purl.org/coar/resource_type/c_6501